20 Years of Saxum
If I had let fear creep in, I would have never done it. In a singular moment in time, I made a choice and Saxum was born. I had dreamt about taking that step my entire life. Not necessarily starting...
View ArticleAll-Staff 2023 Rewind
Twice a year, our team spends a week together IRL at our OKC HQ office to connect, learn and work together outside of our computer screens. This All-Staff week was extra special as we celebrated 20...
View ArticleMy Intern-to-Full-Time Experience
I started at Saxum as a digital content intern during the fall semester of the second year into my Master’s program. After a semester as an intern, I was lucky enough to be asked back as a graduate...
View ArticleThe Role of Visuals in Advertising
People love compelling visuals. We put our favorite art on our walls, wear good-looking clothes and decorate our homes for special occasions. Persuasive advertising should utilize powerful copy and...
View Article2023 Social “Summer-y”
Back to school season may have just begun, but social media managers around the world have been hard at work all summer long. It was a wild few months for digital marketing overall, but social media...
View ArticleMy Fellow-to-Full-Time Experience
During my fellowship at Saxum, I learned meaningful lessons that have served me well during my transition into a full-time position. When I graduated from the University of Oklahoma, the culmination...
View ArticleSketches to Icons: Breaking Down Logo Creation
Logos wield an extraordinary power—the power to make us recognize, trust, and love a brand at a mere glance. But what goes into creating a logo that can leave such a mark in our minds? I’m peeling...
View ArticleUnderstanding Engagement Rate in 2024
In the dynamic industry of social media, change is the only constant. As platforms evolve and user behaviors shift, staying ahead of the curve is essential. Explore the latest in social media updates...
View ArticleMy Internship Experience at Saxum
My time as a Digital Content intern at Saxum went above and beyond my expectations. I started as a summer intern, but I was able to extend my internship into both fall and spring semesters. I grew...
View ArticleAdvice for Future Female Leaders
Women are increasingly emerging as powerful agents of change, breaking through barriers and reshaping industries. As we wrap up Women’s History Month in 2024, Saxum is proud to showcase the remarkable...
View Article
