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Employee Health Starts with Employers

From wearable fitness trackers to smartphone apps, people are paying more attention to the benefits of wellness and craving resources to live a healthier lifestyle. A recent study by HealthMine...

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Try Telling Your Story with Video

Video is versatile, flexible, vibrant and attention-grabbing. It’s cost-effective and it gets results. Does your marketing communications mix draw your audiences in by utilizing the power of video?...

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Three Simple Rules to Guide Your Website

When you Google “why it’s important to have,” the suggested search copy lists: 1) “friends” and 2) “a website.” Google tells us what we already know: it’s important to have friends and it’s important...

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Why Brands Matter in the Changing World of Health care

With so many changes occurring in today’s health care industry, now is the time to think about the importance of your brand. If you work within the industry, ask yourself – What does my brand stand...

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Successful M&A Requires Effective Communications

An energy client of ours recently made an acquisition. As we developed the plan, messaging and tools to announce the deal, I was reminded of the critical importance of communications during these...

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Instagram’s New Search + Explore Opens Doors for Social Media Underdogs

Instagram rolled out big changes to its U.S. users on June 23: a revamped explore page with relevant content and a robust, insta-taneous search feature that sorts photos by location for the first time....

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When Hitting Send Isn’t the End: Google Unveils ‘Undo Send’ Feature

There’s a proverb that proclaims, “The fastest horse cannot catch a misplaced word.” And while this may hold truer than many of us would like to admit in our face-to-face, phone and text message...

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Creativity Vitamins

If producing ideas is a component of your job, at some point you’ll probably find yourself feeling a little rundown in the creative department. Maybe you’ve been leaning on your colleagues more than...

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Bringing Big Data to Life

Big Data has emerged as the currency of the 21st Century, and in the process has become synonymous with our daily lives. Recent studies have estimated more than 5 billion people are calling, texting,...

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Tell me again what you do?

When meeting someone new, a common question is, “What do you do?” For agency client service professionals, the answer is much more than “I work in client service.” The short version is that those...

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Determining Marketing Success Means Measuring Engagement

If you’ve ever been in any sort of marketing meeting, chances are you’ve heard the phrase Return on Investment (ROI). While the term is easy to throw around, actually measuring marketing ROI can be...

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Three Simple Rules to Guide Your Website

When you Google “why it’s important to have,” the suggested search copy lists: 1) “friends” and 2) “a website.” Google tells us what we already know: it’s important to have friends and it’s important...

View Article

Why Brands Matter in the Changing World of Health care

With so many changes occurring in today’s health care industry, now is the time to think about the importance of your brand. If you work within the industry, ask yourself – What does my brand stand...

View Article


Successful M&A Requires Effective Communications

An energy client of ours recently made an acquisition. As we developed the plan, messaging and tools to announce the deal, I was reminded of the critical importance of communications during these...

View Article

Instagram’s New Search + Explore Opens Doors for Social Media Underdogs

Instagram rolled out big changes to its U.S. users on June 23: a revamped explore page with relevant content and a robust, insta-taneous search feature that sorts photos by location for the first time....

View Article


When Hitting Send Isn’t the End: Google Unveils ‘Undo Send’ Feature

There’s a proverb that proclaims, “The fastest horse cannot catch a misplaced word.” And while this may hold truer than many of us would like to admit in our face-to-face, phone and text message...

View Article

Creativity Vitamins

If producing ideas is a component of your job, at some point you’ll probably find yourself feeling a little rundown in the creative department. Maybe you’ve been leaning on your colleagues more than...

View Article


Image may be NSFW.
Clik here to view.

Bringing Big Data to Life

Big Data has emerged as the currency of the 21st Century, and in the process has become synonymous with our daily lives. Recent studies have estimated more than 5 billion people are calling, texting,...

View Article

Tell me again what you do?

When meeting someone new, a common question is, “What do you do?” For agency client service professionals, the answer is much more than “I work in client service.” The short version is that those...

View Article

Determining Marketing Success Means Measuring Engagement

If you’ve ever been in any sort of marketing meeting, chances are you’ve heard the phrase Return on Investment (ROI). While the term is easy to throw around, actually measuring marketing ROI can be...

View Article
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